Company News

Buyers Laboratory LLC (BLI) today released two new tools on bliQ, once again expanding its portfolio of sales and marketing workflow tools for the document imaging industry.

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05/02/2016

Since 2008, InfoTrends has been offering the imaging community an annual segmentation and profiling study of both current and future owners of digital interchangeable lens cameras (ILCs). To build on research conducted in early 2015, InfoTrends is offering a new report titled The 2016 U.S. Digital Interchangeable Lens Camera Study. This study will once again be based on an extensive review of both new and existing research, a consumer survey, and more.

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04/21/2016

The growth of smartphones and tablets has changed the way that consumers communicate with each other and perform various tasks like taking and sharing photos, consuming media, and many other activities once handled with digital cameras and personal computers. Internet-connected televisions provide access to virtually all the same content, but with a distinct advantage: direct playback on the biggest screen in the home. Most of these features are enabled or enhanced by downloadable apps that allow each user to customize their experience according to his or her tastes and preferences.

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04/12/2016

InfoTrends has just published a comprehensive report entitled Exploring the State of the Global Marketing Print Management Market, which provides insight into this space through interviews with nearly 40 executives worldwide. Also known as the print brokering or strategic print sourcing, the marketing print management market is in an unprecedented state of transition. “Print’s place in modern marketing campaigns is transforming, competing with other channels for marketing dollars,” stated InfoTrends Senior Director, Matt Swain. “The insights that we gathered from this research are invaluable and tell a story of a rapidly developing global market.”

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03/31/2016

InfoTrends is pleased to extend its successful franchise, Vertical Market Business Opportunities to the European market delivering a new advisory service: Vertical Market Business Opportunities Europe Consulting Service (VMBOE).

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03/29/2016

Jeff Hayes, Managing Director of InfoTrends will be the Master of Ceremonies at this year’s Printing Industries of New England (PINE) Awards of Excellence during the annual Gala on April 13, 2016 at the Newton Marriott, in Newton, MA. The Gala kicks off at 5 p.m. with a two-hour cocktail reception with vendor exhibits and a display of award winners.

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03/23/2016

Matt Swain has been promoted to Senior Director at InfoTrends to lead its customer communications-focused advisory services. These services include Customer Engagement Technologies, Transactional Communications & Payments, as well as our Document Outsourcing service.

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03/17/2016

Buyers Laboratory LLC (BLI) released a new version of bliQ, the company’s web-based workflow tool, which includes the industry’s most comprehensive database of document imaging products.

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03/07/2016

InfoTrends and the China Sign Association of Equipment Suppliers, for the second consecutive year, are hosting a half day executive briefing for leading technology vendors, distributors, and print service providers at the 24th Shanghai International Ad & Sign Expo on March 10 at the National Exhibition and Convention Center, Shanghai.

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02/16/2016

Marketers today must touch consumers with consistent and relevant messages across multiple channels. Consumers expect their interactions with individual businesses to have consistent experiences, whether that interaction is via a smartphone, retail store, a company’s webpage or a direct mail communication. Moreover, consumers expect interactions to be relevant to their individual preferences and interests. A reflection of this growing consumer demand for relevancy is found in a 2015 InfoTrends’ survey of U.S. consumers. The top two reasons why consumers open direct mail are first an interest in the specific services or products being sold and second the inclusion of information that reflect personal needs and interests. For marketers, data is a key enabling factor behind efforts towards consistent and relevant consumer experiences.

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01/28/2016

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