The Key Point Blog


Ryan McAbee

Disruption in equipment placements impacts the DFE market

The market for DFEs is being impacted by the disruption in equipment placements from the COVID-19 pandemic. This blog looks at our most recent DFE forecast to see how great this impact can be.



German Sacristan

The change to the digital print equipment demand ecosystem

When it comes down to print purchasing, COVID-19 has accelerated the natural transition for some consumers and businesses to purchase online at an even faster rate.



Christine Dunne

Tradeshow and publications manager shares insights

While the RemaxWorld Expo tradeshow in Zhuhai, China is taking a huge hit due to pandemic-related travel restrictions, on the whole, China is weathering the COVID-19 storm as can best be expected—according to the show’s head organizer.



Carl Schell

Virtual Summit webinar highlights centralizing workflow, decentralizing employees

From communication to collaboration to conferencing and everything in between, what can’t be done in the cloud these days? And it goes without saying that the remote workforce isn’t just some passing phase—it’s real, with legs to last several lifetimes.



Christine Dunne

Shifts occurring in portfolios, payment plans, and personnel

Australian office equipment dealers are taking on new products and services, right-sizing, and looking into new financial options for clients in the face of COVID-19, according to Keypoint Intelligence’s interviews with ten dealerships across the country. This blog explores some of these key findings.



Eve Padula

Even digital natives are turning to direct mail

Even before COVID hit, consumers were already experiencing digital fatigue. This blog explores how to cut through the clutter by optimizing print communications.



Riley McNulty

An Excerpt from Keypoint Intelligence’s Vertical Vision Multi-Client Study

The US economy continues to undergo significant revolutions because of the ongoing pandemic. This blog explores how to pursue vertical markets in a post-COVID world as discussed in our latest multi-client report.



Christine Dunne

A Sensical Option for Home-Based Workers (with MPS Implications)

HP's Instant Ink program has proven to be a boon during the COVID-19 pandemic. This blog explores the implications it can have for businesses whose employees are working from home.



Kris Alvarez

Bringing Hope to the Frontlines, Through the Windows of Homes Everywhere

When it comes to our industry specifically, HP Print has pivoted its print business focus based on three key platforms: Learn, Create, Perform. Enter Windows of Hope, part of HP’s Print, Play & Learn campaign.



Colin McMahon

How Printed Fans Represent New Opportunities for Print Service Providers

This blog attempts to show a silver lining during the COVID-19 pandemic. Here, we show a creative way to use print in new and creative ways.