The Key Point Blog

04/19/2017

Francis Anamaria & Krystle Guzman

A Closer Look at a Company That’s Using 3D Technology to Bring Custom Footwear to Anyone with a Smartphone

In an effort to expand our testing services, Pete Emory, Keypoint Intelligence’s Director of Research and Lab Services for the US and Asia, and the rest of our 3D tech team have not only been getting their hands on some 3D printers to test but they’ve also been attending 3D print events and tradeshows.

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04/17/2017

Keypoint Intelligence

Is it time for a Workflow Intervention?

Workflow ChaosBAs we come to the last few items in the Workflow Quiz it is time for some of the heavy lifting that comes with optimizing and right sizing tasks and processes in the workflow. Not everyone will be happy with the process because it uncovers their pet projects and sometimes lead to power plays that start with “this is how we have always done this job” and end with annoyed team members. Despite all of those risks, it is time to look at all of those places where it takes some type of manual intervention to get a job from start to finish.

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04/14/2017

Keypoint Intelligence

Geomarketing in your Workflow: Linking Seller to Buyer

When you look at the opportunities across the spectrum of marketing outlets the choices can be daunting. Which of the many channels should you use to communicate the value proposition of your product or service? There are hundreds of lines of blog content and millions of pages of guidance in books and magazine articles, and they all provide points to consider. What is missing in much of the guidance is a specific pointer to technologies that can help to change the marketing narrative.

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04/13/2017

Keypoint Intelligence

Key Take-Aways of Xploration 2017

On March 28-30, Xplor International held its annual Xploration 2017 conference in Orlando, Florida, providing more than 60 educational sessions for vendors, service providers, enterprise attendees, and other industry experts from around the world.

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04/12/2017

Keypoint Intelligence

Dover Corporation rounding up portfolio of digital printing technologies

Last week Dover [NYSE:DOV] bought Caldera for 35 million euros. This acquisition is the third such recent move for Dover and expands their digital print capabilities to include color management, web-to-print, production workflow and automation.

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04/11/2017

Keypoint Intelligence

B2 digital: less hype – but a lot more placements

Visiting drupa 2012 the new breed of B2-format digital presses for commercial printing seemed to outshine everything else. Despite all the ensuing hype, placements remained low and hopes for growth were dashed in the years that followed. At drupa 2016 B2 digital was already eclipsed in the headlines by other technologies, namely B1 digital, industry 4.0, and packaging/industrial print. It started to look like B2 digital would be a disappointment.

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04/10/2017

Keypoint Intelligence

Highlights of Adobe’s Marketing Summit 2017 in Las Vegas

Recently at the Venetian in Las Vegas, Adobe employees, partners, customers, press and analysts gathered for the annual digital marketing conference, Adobe Summit 2017. With over 250 sessions this year, the event drew over 12,000 attendees—a 20% increase over last year’s participation—including more than 120 sponsors and 1,500+ partners.

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04/07/2017

Keypoint Intelligence

Kodak Decides to Keep Enterprise Inkjet

After more than a year of public statements that Kodak’s Enterprise Inkjet division was for sale, the company has decided to keep it. According to the press release there was “strong interest” and they had “multiple offers” but Kodak concluded that these “did not reflect the value of the business.” And so they will keep it and reclassify it under continuing operations (it had been switched to “discontinued”). Randy Vandagriff has been named the new President of the Enterprise Inkjet Division. Phil Cullimore, the previous division head, is leaving Kodak.

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04/06/2017

David Stabel & Matt Swain

Highlights from the Pitney Bowes 2017 Software Technology Analyst Summit

Pitney Bowes held a Software Technology Analyst Summit in Half Moon Bay, California, on February 28 to March 1. It was the first dedicated technology analyst event in several years for the company. With 34 analysts from 19 firms in attendance from around the world, including senior executives from Pitney Bowes, the Software team was making a statement that they were ready to put their corporate wide go-to-market strategy center stage with the analyst community.

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04/06/2017

Keypoint Intelligence

For shooting video mobile phones are the go to camera

videodevicesGone are the days where people had only one choice to shoot videos – the camcorder. Today there is no shortage of video options available to people. Many people have a video camera right in their pocket – thanks to our always on-hand mobile phones (even dumb phones can shoot an OK video in a pinch). Will these non-traditional video capable devices keep putting the squeeze on traditional camcorders? According to recent survey results, it would appear to be so.

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