
German Sacristan, Group Director
German Sacristan is the Group Director of the Production Print & Media Group. In his role, Sacristan supervises five different production practices (Labels & Packaging, Wide Format, Textile & Apparel, Production Workflow and Customer Communications) while also serving as the principal analyst of the On Demand Printing & Publishing practice. In his role as a principal analyst, Sacristan supports customers with strategic go-to-market advice related to production printing in graphic arts and similar industry segments. Responsibilities include conducting market research, industry and technology forecasts, custom consulting and development of analyses, editorial content on technology, as well as support to clients in the areas of production digital printing.
Areas of Expertise:
-
Market Research
-
Custom Consulting
-
Industry and Technology Forecasts
Information. Insight. Advice.
/Research-Image-TAP-1.png)
Primary Research
/Forecast-Image-TAP.png)
Forecasts
/Analyst-Access-Image-TAP.png)
Analyst Access
.png)
Insights
Recent Reports
-
This document includes separate forecasts for the U.S. and Western Europe, covering unit sales, print volume, and revenue (including service and supplies) from 2025–2029, with historical data from 2019–2024 for reference.
-
This document provides a forecast presentation and trends for Western Europe unit sales, print volume and revenues (including service and supplies) from 2024 to 2028.
-
This document is available for purchase for both the US and WE and provides a forecast presentation and trends of unit sales, print volume and revenues (including service and supplies) from 2024 to 2028.
Educational Resources

Keypoint Intelligence study highlights Global Production Software Revenue Growth Through 2028
As the printing industry contends with rising material costs, faster turnaround demands, and a shrinking talent pool, efficient workflow software is more essential than ever. Keypoint Intelligence’s The 2023–2028 Production Software Forecast Report presents a focused look at the evolving global workflow software market.

HP Strengthens Roll-Fed Inkjet Portfolio Ahead of Hunkeler Innovationdays
HP is sharpening its focus on the publishing and commercial print markets, while accelerating the transition of print volumes from offset to digital. We discuss here the launch of the new PageWide Web Press T500M HD press and a new flagship press in the T400 Series.