AI Helps Dealers Unlock Efficiency and Revenue Growth

Written by Lisa Brown | Aug 12, 2025 12:00:00 AM

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As office equipment dealers and technology providers face mounting pressures from shifting customer expectations to evolving service demands, artificial intelligence (AI) is serving as a strategic lever to improve operational efficiency and unlock new revenue streams. However, success isn’t just about adopting new tools, it’s about aligning AI with real-world business challenges and executing on the opportunities it presents.

From Policy to Practice: Laying the AI Foundation

As a first step, it’s critical for any organization to develop internal AI usage policies. Establishing guidelines ensures AI is implemented responsibly, aligns with company values, and mitigates the growing risk of “shadow AI” (i.e., unauthorized tools that may compromise data security or intellectual property). Dealers leading in AI adoption have already begun implementing approval chains for deploying new AI solutions across departments such as sales, service, finance, and supply chain.

This policy-first approach builds a stable launchpad for successful AI integration, helping teams identify tools that drive actual business value while maintaining governance.

Departmental AI Use Cases That Drive ROI

The impact of AI becomes even clearer when viewed through the lens of functional pain points. And we know that those exist across departments and teams. Here are some examples of how AI is playing out across dealer organizations today:

Sales departments can use AI to automate prospecting, accurately capture sales calls, personalize outreach, and analyze win/loss data, resulting in faster conversions and more accurate forecasts
Service and maintenance teams benefit from AI-driven predictive analytics, which help anticipate device failures and reduce downtime
Finance and billing functions can leverage AI to reconcile invoices and detect anomalies in financial reports
Inventory and supply chain units use AI for smarter forecasting, reducing overstock and ensuring timely replenishment
Field technicians are turning to AI-powered support platforms and knowledge bases to remotely diagnose and resolve issues faster

Remote Support: Where AI Meets Customer Experience

According to the 2024 Keypoint Intelligence Dealer/Reseller Remote Service & Fleet Management Study, 67% of dealers are already using OEM remote service tools. AI is enhancing these capabilities in powerful ways. By integrating AI into remote diagnostic and augmented reality tools, service teams can increase device uptime; reduce onsite dispatches; and deliver customized, real-time support experiences.

This isn’t just about cost-cutting. Rather, it’s about building stronger customer loyalty through a responsive, proactive service where both the dealer and the customer win.

AI as a Revenue Multiplier

Ultimately, AI isn’t just a back-office efficiency tool, it’s a revenue growth engine. Dealers integrating AI into their sales and service ecosystems are better positioned to:

Upsell print equipment and managed services based on predictive usage insights
Identify new solution opportunities aligned with customer behavior
Reduce churn by resolving service issues before they escalate

AI-powered operations enable dealers to shift from reactive to predictive with data-driven engagement models. This frees up time to focus on what matters most: selling more, serving better, and scaling smarter.

Pulling the Trigger on AI

For office equipment dealers and technology providers, now is the time to act. By adopting a strategic, policy-driven approach and deploying AI where it matters most, organizations can transform complexity into clarity and operational friction into financial growth.

Keypoint Intelligence offers AI consulting services in partnership with GoWest.ai to empower OEMs, dealers, and service providers to enhance their operations and growth through strategic AI integration. Contact us for more information on our AI transformation services.