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News Cover Images-Jan-27-2026-07-50-55-7372-PM
German SacristanJan 27, 20263 min read

What's Next with Fujifilm?

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Fujifilm has confirmed that it will stop taking new orders for the JetPress 1160 roll-fed inkjet press and the JetPress 750 B2 sheetfed inkjet press by the end of its fiscal year on March 31, 2026. This strategic decision is not expected to signal an exit from inkjet technology, nor in our opinion does it limit Fujifilm’s ability to address future inkjet market needs.

Importantly, Fujifilm remains fully committed to its existing customer base and has stated it will continue to provide service, support, and consumables to the install base. Additionally, this decision does not impact the JetPress FP790, which remains focused on the packaging market.

 

JetPress 750: Expected, Yet Still Disappointing

The decision to stop taking orders for the JetPress 750 is not entirely surprising. Sales volumes for the press have been low over the past year, and market demand has increasingly favored presses capable of duplex printing, something the JetPress 750 does not offer.

What is more unexpected, however, is the absence of a clear successor announcement. This is particularly notable given an estimated install base of approximately 300 of the presses worldwide. Despite its commercial challenges, the JetPress 750 has been widely praised for its exceptional print quality. Fujifilm even explored a partnership with Kompac to provide post-coating solutions designed to replicate the look and feel of traditional photo AGX technology, underscoring the press’s IQ strengths.

 

Revoria GC12500: A Different Proposition

Another unanswered question surrounds the Fujifilm Revoria GC12500, a B2 press first shown as a technology preview in Asia in late 2022. It later appeared at PRINTING United 2023 and received its first European demonstration at drupa 2024.

If launched, the toner-based Revoria GC12500 would differ significantly from the JetPress 750:

  • A slightly larger B2 format (approximately 2.5" wider)
  • Duplex printing capabilities
  • Potential future CMYK+ capabilities

 

However, it would also deliver lower productivity and expected duty cycles compared to the JetPress 750, though it is estimated to be positioned at a lower price point. As such, the Revoria GC12500 should not be viewed as a direct replacement for the JetPress 750, as the two presses serve different segments and address different customer needs.

 

Fujifilm 1Revoria GC12500 at PRINTING United 2023

 

JetPress 1160: A More Surprising Decision

Perhaps the most surprising public announcement (even though some rumors were going around at PRINTING United last year) is the decision to stop taking orders for the JetPress 1160CF/CFG, Fujifilm’s roll-fed inkjet press. The system was first introduced at PRINTING United 2023 via a scaled display prototype and later demonstrated more fully at drupa 2024.

 

Fujifilm 2JetPress 1160 Scaled Display Prototype at PRINTING United 2023

 

The JetPress 1160 featured a distinctive approach to inkjet with a preprint conditioning module designed to remove moisture and heat the paper before imaging. This process addressed several long-standing inkjet challenges, such as:

  • Ensuring consistent color quality between duplex engines
  • Maintaining speed in high-quality modes as well as on heavier substrates
  • Reducing wrinkling around solid ink areas when also printing text-heavy content

 

Interestingly, Fujifilm continues to sell the JetPress 2150 CFG in Japan. This press is believed to be closely related to the 1160CFG but uses Fujifilm Dimatix printheads, while the 1160CFG relied on Kyocera recirculating printheads designed to reduce nozzle jet-outs. Both presses are assumed to use Fujifilm-developed inks.

 

Fujifilm 3JetPress 1160 at drupa 2024

 

Looking Ahead

It is noteworthy that Fujifilm, one of the strongest and most technically capable print manufacturers globally, continues to perform well in the toner production market, which is generally in decline, while facing greater challenges in inkjet, a segment that is expected to grow.

That said, these announcements may signal a period of reassessment rather than retreat. We expect Fujifilm to refocus on its inkjet strategy to return with stronger solutions that can better support its long-term growth objectives.

 

Stay ahead in the ever-evolving print industry by browsing our Industry Reports page for the latest insights. Log in to the InfoCenter to view additional research in our On Demand Printing & Publishing Advisory Service. Not a subscriber? Contact us for more information.

 

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German Sacristan

German Sacristan is the Group Director of the Production Group. In this role, he will support Keypoint Intelligence customers with strategic go-to-market advice related to production printing in graphic arts and similar industry segments. German’s responsibilities include conducting market research, industry and technology forecasts, custom consulting and development of analyses, editorial content on technology, as well as support to clients in the areas of production digital printing.

German Sacristan has worked in digital printing since 1997 in different sales, business development and managerial roles for companies including Xerox, Creo and Kodak. During that time, German supported, and guided hundreds print service providers sales and marketing representatives as well as agencies and brands in their transition and implementation of digital printing.

During his 8 years at Kodak, he successfully led the customer business development and consultancy team in Europe and Americas by contributing growth with strategic customers.  While at Xerox, he was recognized as a sales MVP and was responsible for growing market acceptance Creo workflow-based solutions.  Most recently German was General Manager for Hiti Digital, a Taiwanese printer supplier, where he contributed to rapid printer unit growth and photo technology adoption. 

German is an evangelist and thought-leader of digital printing; authoring a book, articles/white papers and has delivered highly rated seminars worldwide.

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