Print Embellishments Bring Color Beyond Limits
In an era where digital saturation and screen fatigue dominate marketing channels, printed media is enjoying a quiet renaissance—especially as it dares to do more. For print service providers (PSPs) looking to escape the margin squeeze and deliver real customer value, embellishment techniques offer creative expression and a commercial advantage. And recent research from Keypoint Intelligence reveals a clear trend: Embellishments are no longer an optional flourish. It’s fast becoming a strategic imperative. By blending aesthetics with function, they allow PSPs to deliver marketing tools that not only look expensive but also perform powerfully.