Sign up for The Key Point of View, our weekly newsletter of blogs and podcasts!
Appealing to the needs of the small business owner, HP launched print bundles that include a range of hardware, software, and an update to its subscription consumables service to cater specifically to their printing requirements. An interlinking solution, the new LaserJet 3000 and 4000 devices, Smart Admin Dashboard on HP+, and Instant Ink availability for small businesses work in conjunction with one another to provide a comprehensive and automated printing experience.
 |
HP’s Instant Ink offering now delivers toner to small businesses for multiple printers and locations, and includes everything on one bill to streamline administration. The new Ink solution is HP’s response to the growing need for automation around supplies, helping subscribers without a larger company headcount save time, money, and increase their productivity. All devices are cloud connected and can be managed via a single dashboard called the Smart Admin dashboard for easy onboarding and offboarding of users in the fleet. Other features that will appeal to the small business owner include enhanced Wolf security and HP+ with dedicated support and warranty.
To support the need for automation, the new LaserJet Pro series can detect when the device is low on toner and automatically order the required supplies. The order is then delivered at the correct location and at the correct time with consolidated billing. Small business owners are also able to manage their device (or fleet of devices) more easily from the Smart Admin Dashboard regardless of whether the device is registered for Instant Ink or not.
Key product features and benefits for small businesses include:
- Effortless Management
- Never run out of toner with HP Instant Ink subscription service for supplies. HP LaserJet Pro detects when it’s low on toner and automatically delivers more directly to your doorstep at the right location, at the right time, and with consolidated billing.
- Save time with the HP+ Smart Admin Dashboard designed for small businesses.
- Guided, cloud-based setup to remotely and easily configure and onboard printers.
- Remote security with automated monitoring for multiple HP printers and locations.
- Seamlessly connect to printers from any device, anywhere on any network.
- Dedicated tech support backed by a two-year extended warranty.
- Built for speed, the HP LaserJet Pro 4000 series delivers high quality prints at 42 ppm, the HP LaserJet Pro 3000 series delivers high quality prints at 35 ppm.
- HP Smart App and cloud integration enables printing from anywhere; high-volume scanning; and simplified document workflow for greater business print productivity, reliability, and security.
- LaserJet Pro with HP+ is ENERGY STAR certified and uses HP Auto On/Off Technology.
The new LaserJet 3000 and 4000 devices will initially launch in the US and Canadian markets with Western European availability following later in 2022. Prices start at $239 for the HP LaserJet Pro 3001dwe.
Keypoint Intelligence Opinion
Rather than trying to reinvent the wheel when it comes to realigning their small business offering, HP has taken an existing model and adapted it to better suit the needs of small business owners who are often plagued by having no dedicated IT team, which means owners must do everything themselves without being specialists. More automation, greater ease of use, and all without losing the high-quality output are stipulations that small businesses need when time is tight and expertise is not always to hand. HP’s new offering attempts to cover the trifecta of hardware, software, and consumables in making small business owner’s lives easier. Let’s see how it’s received in the marketplace.
Check out the Keypoint Intelligence blog for the latest commentary on industry launches. Want to subscribe to InfoCentre? Email us at sales@keypointintelligence.com
