Brother VPP+ Is Cloud-First MPS Made Easy
Not every managed print conversation has to start with software installs, firewall requests, and a scavenger hunt for meters. Dealers know the drill: a promising win turns into a project plan, the project plan turns into tickets, and somebody somewhere still has to walk a site to get devices dialed in. Meanwhile, customers expect the kind of “it just works” experience they already get in other parts of IT. That mismatch between what fleets need and how long it takes to wire them up is exactly where Brother’s Value Print Program Plus (VPP+) lands. It’s a cloud-managed evolution of Brother’s long-running Value Print Program that promises less heavy lifting for dealers, a more convenient ownership experience for customers, and a platform that grows with mixed-brand realities. If your business leans A4 and your clients are spread across sites or states, VPP+ aims to make the work feel a lot lighter.
