SOLUTIONS FOR EVERY PART OF YOUR BUSINESS

SALES

Empower your sales force, with tools and training.
Tools

bliQ is the industry’s leading data-driven web platform, which automates tedious daily workflows, and prepares sales teams with the resources they need to win.

  • 50,000+ Products
  • Robust Searching
  • Side by Side Compare
  • Configure, Price, Quote
  • Calculators (including TCO)
  • Test Reports & Awards
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Sales Training

Our customized training programs help your sales team develop unique value propositions for the markets you want to target. We offer sales training, leadership groups, webinars, customer events and more.

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ANALYSIS

The best decisions are informed decisions.

We provide our clients with timely and informative insight on current and market trends and developments.
We turn analysis into advantage.

Forecast & Trends
  • Market sizing analytics & modeling
  • Detailed methodology & assumptions
  • Competitive environments
  • Product & market life cycles
Surveys & Focus Groups
  • Exploratory & conclusive research
  • Survey design
  • Customer demographics
  • Brand awareness
Multi-Client Studies
  • In-depth primary research
  • Critical decision-making information
  • Subject matter expertise
Quarterly Tracker Programs
  • Market statistics & objective analysis
  • Data tracking
  • Product placements

STRATEGY

Turn insights to action.

Effective strategic decisions bring high levels of reward. Keypoint Intelligence helps clients raise the quality of their decisions—and their decision-making processes.

Keypoint helps your business with:
  • Custom research & consulting
  • Business development strategy "how-to" resources
  • Extensive profiling for assessing & expanding channel presence
  • Customer personas & segmentation with qualitative research
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MARKETING

Build credibility with customers.
CERTIFIED RELIABLE
A seal of approval from Buyers Lab testing helps give your customers confidence they’re making the right decision. Enhance marketing materials with recognition from BLI’s test reports and awards, or take advantage of BLI’s other testing-related services.
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COMPETITIVE INTELLIGENCE
Find reports, awards and tools to help you do competitive research, create custom brochures, print award files and more, only on bliQ.
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evaluation

Information for you, peace of mind for your customers.

Buyers Lab helps companies improve their products on a daily basis through custom testing. From pre-launch product suggestions to intensive competitive testing, our services extend outside of the “box”—including consumables, paper and software.

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Our public test reports are the result of months of hands-on evaluations performed by our expert team of analysts and lab technicians.

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Buyers Lab’s awards give special recognition to manufacturers and outstanding hardware and software products that performed above their peers in our exhaustive lab tests.

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The Key Point Blog

  • Staying Safe on Social Media

    Social media may feel like it's been a part of our lives for forever, but we are still working out how everyone can use it safely. We discuss here how certain social media apps are enacting safety controls for teens as well as the dangers that younger users can face. Read

  • VIDEO: Interview Insights with Epson America’s Joe Contreras

    Earlier this year, Joe Contreras was appointed Director of Commercial Sales & Marketing for Epson America’s line of business inkjet printers. Randy Dazo sits down with him to discuss Epson's A3 inkjet technologies as well as how the company managed during the COVID-19 pandemic. Read

  • Are You FADGI-Compliant? What You Need to Know

    Helping to maintain the fundamental nature of historic and cultural media across the US, the Federal Agencies Digital Guidelines Initiative (FADGI) compliance will determine the way we store, maintain, and interact with media. We discuss here some of the key aspects of FADGI standards as well as how Keypoint Intelligence can help you with media compliance. Read

  • Can Mail-In Votes Be Trusted?

    While the use of mail-in ballots exploded during the COVID-19 pandemic, the politicization of absentee voting caused a lot of distrust in the process. We discuss here some of the history of mail-in voting as well as the results of our recent LinkedIn poll. Read