Do print buyers purchase based on price…or value?
Most companies in the printing supply chain believe that print is not a commodity…but what does the buyer think? Price is always a powerful part of any buying criteria for any industry, and print is no exception.Recent research reveals that consumers’ communication preferences often vary by age
Providers of transactional communications must communicate with their existing customers on a regular basis, but ensuring that these bills and statements are delivered via a consumer’s preferred channels is crucial to a positive customer experience. We discuss here how generational characteristics can influence communication preferences as well as some key aspects of a recent Keypoint Intelligence study.It’s not about “if,” but “when”…
Any of you who have attended a conference where digital packaging printing was on the agenda inevitably heard someone state from the podium: “It’s now not a question of if we get into digital printing, but a question of when.”Learning about the future of work
Last week saw the return of ISE, the world's largest audio/visual & IT Integrators exhibition; we also saw some of the most current trends around the future of work. We discuss here some of the key features from the show.Passwords have got to go, but are passkeys the answer?
It seems that big tech companies are coalescing behind an alternative to simple passwords: passkeys. We discuss here the main features of passkeys as well as their benefits and shortcomings as a method of cybersecurity.Keypoint Intelligence Interview Insights: Will it be the beginning of a new era?
On January 25, Fiery announced that it had separated from Electronics for Imaging (EFI) to form a separate company. We discuss here some of the key aspects of this change with Fiery's new CEO Toby Weiss.Sustainability is the main focus for many exhibitors
Within an hour of Ambiente opening its doors, it was clear that we were in the middle of something special; it was the place and time when sustainability changed the way customers think about aftermarket supplies.ChatGPT is all the rage, and setting off a firestorm of backlash
ChatGTP, a free-to-use tool developed by San Francisco-based tech company OpenAI, is making speedy inroads into the world of academia, literature, and even scientific publishing. We discuss here the use of ChatGTP and other chatbots, as well as their projected effects on many industries.Printed mail remains popular, especially for transactional communications
For some brand owners, the continued use of old-school printed mail in a digital age may feel a bit like doing the exact same thing they have been doing for decades. We discuss here a Keypoint Intelligence web-based survey of 1,500 consumer respondents to assess their engagement with printed and digital transactional communications as well as some of the key results.CONNECT 2023 is a raging success in Las Vegas
eProductivity Software (ePS) just wrapped up its 2023 CONNECT User Conference in Las Vegas. We discuss here some of the topics covered at the event as well as provide video interviews with some experts featured at the show.
