The Key Point Blog

02/25/2022
Lindsey Naples

Moving away from physical location to shared principles

The pandemic has threatened offices more than just the bottom line or safety; it has upended the concept of office culture. This blog explores what actually makes up office culture and how to adapt it to a post-COVID workplace.
02/22/2022
Peter Mayhew

Price hikes and shortages cause concern

In today’s paper market, there several disruptive trends. This blog explores some of the main issues affecting the supply chain and production.
02/21/2022
Johnny Shell

Focusing on sustainability, expected CAGRs, and near/onshoring

Keypoint Intelligence recently released its annual Worldwide Digital Textile Forecast: 2020-2025. This blog explores some of the key highlights.
02/18/2022
Colin McMahon

What 1939 can tell us about 2022

Like the World's Fair in 1939, the modern world is set up for a technological revolution. This blog contrasts the past with today in regards to looking forward at technology.
02/17/2022
Greg Cholmondeley

A summary of Keypoint Intelligence’s “Maximum Uplift” article for Tilia Labs

In Keypoint Intelligence’s “Maximum Uplift” article, the role of automation in shallow work vs. deep work plays is a valuable one. This blog explores more concepts from the article.
02/16/2022
Greg Cholmondeley

Lessons direct marketers and printers can learn from Super Bowl LVI

The most talked-about Super Bowl LVI ad was 60 seconds of a color-changing QR code floating on a black screen interspersed between all the usual glossy productions. This blog explores the past use of QR codes and if they can regain purchase as a marketing tool.
02/14/2022
Colin McMahon

Keypoint Intelligence dives into the small office/home office market segment

In November 2021, HP won Keypoint Intelligence’s first Small Office/Home Office (SOHO) PaceSetter Award. This blog explores the market and provides context for HP's award.
02/11/2022
Colin McMahon

Because it can’t be fixed with the push of a button

Employee experience may well determine the difference between profiting from and just surviving 2022. This blog defines employee experience and provides some insight into how to use it to improve office culture and retain staff.
02/09/2022
Deborah Hawkins

Call for sustainable action expands

Keypoint Intelligence recently wrapped up testing of the third generation of Ricoh’s GreenLine devices, which are the first remanufactured devices to achieve ENERGY STAR qualification.
02/07/2022
Johnny Shell

How to choose the best method for customized apparel printing

This blog summarizes how the gap between low and high volume screen printing is quickly being filled with DTG hybrid printing, combining the benefits of screen printing and DTG into a single printing process.