The Key Point Blog

01/28/2022
Mark DiMattei

It’s 2022: Do you know where your data’s been?

This blog discusses the National Cybersecurity Alliance’s Data Privacy Week and provides general ideas on how businesses can better utilize client data ethically.
01/27/2022
Greg Cholmondeley

Electronics for Imaging brings outsourced work back into the office

EFI held its Connect conference last week in Las Vegas. This blog explores the three main objectives of the company to promote is Fiery solution as a means of keeping outsourced work in-house.
01/21/2022
Lindsey Naples

Can virtual reality help you cope with it?

This blog focuses on the mental health concerns surrounding the pandemic and the possibility of alleviating those issues with Virtual Reality
01/20/2022
Colin McMahon

Despite the wishes of many marketers and tech evangelists

This blog focuses on why 2022 is probably not the year we will see the Metaverse take shape--and how unfulfilled hype around this topic likely played a role.
01/18/2022
Christine Dunne

New Keypoint Intelligence analysis provides solutions to this widespread concern

Printer manufacturers are incontestably dealing with a range of supply chain issues that are putting pressure on their business. This blog explores some solutions as well as top findings from our recent Handling the Supply Chain Crisis analysis.
01/14/2022
Lindsey Naples

Remember when I said the print industry is everywhere?

This blog explores personalization and customization of products beyond print through the lens of YSL's Rouge Sur Mesure lipstick printer.
01/14/2022
Johnny Shell

First major decorated apparel exhibition since the COVID-19 pandemic started

The Impressions Expo will return to the Long Beach Convention Center in Long Beach, CA. This blog explores some of the key OEMs as well as challenges that the show will have to overcome.
01/10/2022
Greg Cholmondeley

Reflections on what it is… and isn’t!

Artificial intelligence (AI) is perhaps one of the greatest buzzwords of all time. This blog explores the core concepts of AI and how it can be applied to business processes.
01/07/2022
Mark DiMattei

How to make a career change in 2022

The new year provides a time for contemplation and self-reflection. This blog explores how to make the most out of your career and avenues to take to find job satisfaction.
01/05/2022
Christine Dunne

I couldn’t escape the world of paper, cardboard, and documents if I tried

This blog explores how one Keypoint Intelligence analyst was unable to escape the effects of the packaging and print market during a recent vacation.