The Key Point Blog

10/04/2021
Eve Padula

Tactile, sensory elements create a competitive advantage

This blog explores how direct physical mail is a tactile form of communication which can appeal to multiple senses, including touch, sight, and even smell.
09/28/2021
Eve Padula

Personalization shows clients how much you care

Customer experience is a priority for most businesses. This blog explores some of the barriers and best practices to help companies utilize it efficiently.
09/21/2021
Greg Cholmondeley

Canon announces PRISMAprepare Go

This blog discusses Canon's announcement of its PRISMA Go Suite, which approaches the challenge of job onboarding and management from a different perspective.
09/20/2021
Colin McMahon

How to improve future meetings, events, and collaborations

This blog discusses Zoom’s annual conference, Zoomtopia 2021, and the stressed importance of marketing the digital space.
09/16/2021
Lee Davis

It’s time to secure the goldmine of sensitive information at devices

MFPs are often overlooked when it comes to security measures. This blog explores how the MyQ solution can help to overcome this loophole in many companies' cybersecurity plans.
09/14/2021
Mike Bertini

Digital 3D print technology expands growing portfolio of textile applications

Kornit Digital recently announced the acquisition of Voxel8, a technology company specializing in 3D additive printing on textiles and footwear products.
09/07/2021
Deborah Hawkins

Smart thinking from Ricoh

This blog discusses Ricoh Europe's acquisition of Apex's European business and the expansion of managed services to include smart lockers.
09/07/2021
Mark DiMattei

How a non-profit uses the power of art for good

Color A Smile is a non-profit organization that uses volunteer-made artwork to brighten the day of veterans, residents in assisted living facilities, and other people in need. This blog explores how the organization got its start and its future growth plans.
09/02/2021
Colin McMahon

Exhibitors and presenters must continue to rely on digital

This blog takes a look at the cancellation of PRINGING United 2021, marking a continued era of frustration for print vendors, manufacturers, and service providers looking to return to the normal onsite tradeshows.
08/30/2021
Eve Padula

Print providers pivot to accommodate new market demands

This blog takes a look at the silver lining of the pandemic - that it has prompted print service providers (PSPs) to uncover new business opportunities that will carry them into a successful future.