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The Key Point Blog

07/25/2023
Greg Cholmondeley

A highlighted review of production inkjet industry trends

A look inside our time at thINK Ahead 2023!
07/24/2023
Eve Padula

New research from Keypoint Intelligence highlights the changing role of marketing communications

Keypoint Intelligence has just released its 2023 direct marketing communications primary research to better understand how businesses’ direct marketing practices are changing over time as they strive to meet their customers’ needs. We discuss here a brief overview of the top-level results from this year’s survey.
07/20/2023
Mark DiMattei

How to make AR sexy again

Augmented reality is a solution that has fallen to the wayside from the invention of more recent developments, such as artificial intelligence. We discuss here how AR can still be a viable software for companies to use and provide examples of current AR programs.
07/18/2023
Carl Schell

What’s been on the minds of dealers and what are they thinking about moving forward?

It’s true that Keypoint Intelligence focuses a lot of time and energy on the vendor side of the print industry, but that does not mean we shy away from the channel.
07/17/2023
Greg Cholmondeley

Offering insight into a unique market

Nothing stands still in India!
07/13/2023
Mark DiMattei

How to figure out what solution best fits your cybersecurity needs

Cybersecurity has become a key aspect of all parts of our lives. We discuss here the key aspects of adapting endpoint detection and response (EDR) solutions as well as their importance in a business infrastructure.
07/07/2023
Carl Schell

There’s always M&A activity, but how active has it been?

Acquisitions come in all shapes and sizes. Consolidation will continue like clockwork—basically no different than the sun rising and setting.
07/06/2023
Anne Valaitis

Make AI work for you

AI is on a path to change how businesses and its employees operate.
07/05/2023
Bridget Dedian

Just because summer is here doesn’t mean the print industry has gone on vacation

The Keypoint Intelligence news service provides extensive coverage of various topics and markets. This blog discusses the top three articles covered in June 2023.
07/03/2023
Keith Haas

Why everyone should take the initiative and learn how to leverage artificial intelligence

AI is more than just a buzzword; it is capable of revolutionizing business efforts organizations make. We discuss here the need for AI literacy as well as the benefits it can have for businesses.