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The Key Point Blog

09/29/2020
Jim Hamilton

Metrics for a pandemic user conference

The recent thINK Ahead 2020 Live Virtual Event for Canon Solutions America was scheduled for late August/early September, but was postponed for a virtual event held on September 2, 2020. This blog explores some of the highlights from the show.
09/29/2020
Jamie Bsales

Help us honor the products and technologies that will shape production printing for years to come

Due to the pandemic, the analysts at Keypoint Intelligence felt it was imperitive to showcase the accomplishments of the hardware manufacturers and software developers unable to showcase their devices at tradeshows. This blog previews the Buyers Lab (BLI) Outstanding Innovation awards in Production Print webinar.
09/28/2020
Eve Padula

Even digital natives are turning to direct mail

Even before COVID hit, consumers were already experiencing digital fatigue. This blog explores how to cut through the clutter by optimizing print communications.
09/25/2020
Ryan McAbee

The many ways Solimar is evolving for the industry and its customers

Delayed from May, the annual Solimar User Conference took place digitally over three days this week. The event centered around the tagline of “evolved” to highlight how their solutions are evolving to meet the needs of the industry as well as how PSPs need to evolve with them.
09/24/2020
Colin McMahon

Examining recent AR case studies surrounding education during the COVID pandemic

With many US school systems opting for remote studies or hybrid plans to slow the spread of the pandemic, AR is fast becoming a new tool for educators to bring the classroom home. This blog explores some of the options available.
09/22/2020
Eve Padula

Most attendees were local amid pandemic concerns

While APPPExpo was postponed from its original April date due to the pandemic, the show was still able to connect interested parties on location and digitally. This blog explores the highlights from the show.
09/21/2020
Jamie Bsales

More Ways to Minimize Touchpoints Back in the Office

In the second part of our blog series, we are exploring additional solutions from Sharp and Ricoh that help include touchless MFP use in the office.
09/17/2020
Eve Padula

Traditional Print Sees a Resurgence as Digital Fatigue Sets In

Digital marketing dominates how businesses communicate with their customers, but consumers have conditioned themselves to tune it out because they encounter so much of it. This blog explores how to use print to break through digital fatigue.
09/17/2020
Jamie Bsales

Several Offerings Deliver Features Tailored to Remote Workers and the “New Normal” of Business

HP introduced several products and initiatives at its annual global partner event focused on remote working. This blog explores some of the items announced.
09/16/2020
Colin McMahon

Pharma Collaboration Sheds Light on the Future of Print Management and Artificial Intelligence

A recent partnership between a healthcare technology provider and software solution company showcases the potential of machine learning and artificial intelligence. This blog further explores this connection and the benefits of utilizing AI.